Jewellery Market Stall Handbook

Jewellery Market Stall Handbook

Your Complete Guide to a Profitable and Beautiful Market Setup
By LESS & MORE Studio

Bring your jewellery business to life with confidence and elegance. The Jewellery Market Stall Handbook is a comprehensive, step-by-step guide designed to help makers, designers, and small brands transform their creative passion into real, consistent profit.

Drawing on years of retail experience and refined presentation, this guide teaches you how to create a market stall that not only attracts customers but tells your brand story beautifully. From design and display to pricing and preparation — every page is crafted to help you achieve professional results, even with a small setup.

💎 Inside the Guide

• Market Stall Setup: Learn how to plan, design, and assemble a visually striking stall that captures attention.

• Brand Presentation: Discover how to communicate your brand identity through layout, colours, and packaging.

• Pricing Strategy: Find the balance between creativity and profit with smart pricing formulas and value perception tips.

• Customer Experience: Master the art of engaging with customers, handling questions, and closing sales gracefully.

• Essential Tools Checklist: From tablecloths to lighting and clips — everything you need to bring your stall to life.

• Wholesale Insight: Understand how to transition from market retail to wholesale opportunities with confidence.

🌿 Who It’s For

This guide is perfect for:

• Emerging jewellery designers entering local markets

• Established creators looking to refine their stall and increase sales

• Small business owners expanding from retail to wholesale

• Anyone ready to elevate their presentation and turn their craft into a sustainable business

📘 Details

• Format: Digital PDF (Instant Download)

• Length: ~21 pages (fully illustrated and professionally designed)

• Created by: LESS & MORE Studio, Amsterdam

• Category: Business Resources / Jewellery Training

✨ Why You’ll Love It

Every detail in this handbook reflects the LESS & MORE philosophy: that success begins with presentation, clarity, and confidence. Whether you sell at artisan markets, pop-ups, or boutiques, this guide will give you the structure, inspiration, and knowledge to make every event count.